KD X
Kevin Durant was set to release his 10th signature Nike shoe—the much anticipated KD X. We wanted to capitalize on KD's controversial off-season by getting inside access to how the KD X came to life.
AKQA
Creative Directors: Reef Younis & Dan Peters
Executive Producer: Dustin Freeman
Client Director: Nick Lawhead
PRODUCTION
Editor: Alex Morris
Production: Avocados & Coconuts
NIKE
Jonathan Hum